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Socialisation is one of the most important parts of raising a puppy — but it doesn’t mean exposing them to everything all at once. Done correctly, it builds confidence and reduces fear-based behaviours later in life.
What Socialisation Really Means
Socialisation is about positive exposure to:
People of different ages
Other vaccinated dogs
New environments, sounds, and surfaces
Quality matters more than quantity.
When to Start
The critical socialisation window is typically between 3 and 16 weeks of age. Short, positive experiences during this time can shape your puppy’s behaviour for life.
How to Socialise Gently
Go at Your Puppy’s Pace
Watch body language. If your puppy seems scared or overwhelmed, take a step back.
Keep Experiences Short
Five-minute positive experiences are better than long, stressful ones.
Reward Calm Behaviour
Treats, praise, and play help your puppy associate new situations with good outcomes.
Avoid High-Risk Situations Early
Stick to safe environments until vaccinations are complete.
Why Socialisation Supports Long-Term Safety
Well-socialised puppies are less likely to react fearfully, bolt, or panic in unfamiliar situations — reducing the risk of injury or accidents as they grow.
Even with the best start, puppies are naturally curious and sometimes clumsy. Pet insurance helps protect against unexpected vet visits during these early, adventurous months.
